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Onelife 24

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2019MY Range Rover and Range Rover Sport Plug-In Hybrid Vehicles | Why Oslo shines as a beacon of electric mobility | Uncovering Mia Suki’s unbridled passion | How Project Hero is optimizing crisis response for the Austrian Red Cross | A stunning Norwegian drive in the Range Rover Velar

T H E B E S T J U S T G

T H E B E S T J U S T G O T B E T T E R Hailed by the media as ‘the finest way to cross the face of the Earth,’ Land Rover‘s flagship Range Rover arguably didn’t need to change. Nevertheless, the model has been updated to showcase the latest innovations WORDS B E N O L I V E R PHOTOGRAPHY A L E X H O W E 32

NEW RANGE ROVER Standard LED lighting maximizes illumination for the driver for enhanced visibility Design and technology move fast at Land Rover, and for the 2018 model year the Range Rover enjoys a comprehensive update. We spoke with Finbar McFall, Jaguar Land Rover Product Marketing Director, to get the inside track on the innovative attitude and obsessive attention to detail involved in evolving this truly iconic vehicle. “When I think of Range Rover, I see an unbroken lineage all the way back to the original,” says Finbar McFall. “There‘s something very special about that, and we always have that in the back of our minds when considering any revisions. “The Range Rover has been so relevant for so long. It is loved by loyal customers, as well as an increasing number of new customers, too. Part of that success is because it has stayed authentic, yet at the same time increased its relevance and appeal. We‘re not trying to reinvent it, but to constantly refine it – it‘s the same recipe, but with even better ingredients. “For the latest model we sought to increase levels of comfort, incorporate innovative new technologies and enhance further the vehicle’s versatility. This had to be done in a very restrained, refined way – for us, luxury is a consequence of refinement. “Once you‘ve got a critical mass of change you want to visually signal that it’s the ‘new’ Range Rover. The advanced LED lights help to do that – people already love the Range Rover vehicle’s commanding driving position, and now you can see further ahead for added confidence in various conditions. “On the inside, a major refinement is our Touch Pro Duo part of Land Rover InControl ® technologies * , which is not only functionally better, it‘s also aesthetically more pleasing while fitting in with our reductionist approach. You open the door and you instantly see that something has changed, making you want to discover more. “Many of our customers will take their Range Rover instead of flying to their destination, so it’s incredibly important for us to optimize their long-range comfort. These customers travel first class, so they expect that same level of refinement and luxury when they step into their vehicle. As such, we’ve worked to make the seats more comfortable and more compliant with greater functionality, such as the optional hot stone massage feature,” adds Finbar McFall. All of these considered improvements come together to make the best even better, seamlessly giving you more luxurious experiences in discerning design with enhanced visual appeal. Read on for a closer look. * Do not use Land Rover InControl® features under conditions that will affect your safety or the safety of others. Driving while distracted can result in loss of vehicle control. 33

 

Land Rover

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Land Rover’s Onelife magazine showcases stories from around the world that celebrate inner strength and the drive to go above and beyond.

Land Rover vehicles go above and beyond, to help you make the most of your world. The latest issue of Onelife delivers this philosophy to your living room with evocative narrative and stunning photography. Experience a rich variety of perspectives from around the globe: from eco-innovators in China to road-testing in Greece and modernist architecture in Germany

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